Keeper Solutions Case Study

target

Targeted country: UK, Ireland and Berlin (Germany)
Targeted companies: Tech companies
Targeted position level: C-level management

The client

Keeper Solutions is a full-function software services operation complete with near-shore delivery facilities in Croatia, Serbia and Romania. They help clients in UK and Ireland to scale their software operations.

The challenge

Keeper Solutions was looking for the way to increase touch-points with potential clients in a relevant and respectful way.

The solution

We reached Keeper Solutions using the same technique we preach – cold email – believing they can be a potential client. RightHello approached us in a polite but persistent way. This is exactly what we want when we are searching for our clients. We accepted RightHello’s request for a sales call, and they showed us their processes and few case studies, where we could see that by using their services we would reach our goals. – recalled Brittany Conradi, Marketing Coordinator at Keeper Solutions.

The implementation

During the first month of cooperation with Keeper Solutions, RightHello specialists, along with their key duties, focused on learning the clients’ background, their marketing/sale processes. Based on acquired knowledge and RightHello best practices, they assisted Keeper Solutions with the implementation of the new lead generation process, aiming at the highest conversion results.

Keeper Solutions representatives, in their turn, were always eager to listen to our recommendations on dealing with potential customers and implemented them in practice right away.

The result

This created a great foundation for our further productive cooperation. Just in a month Keeper Solutions closed the first deal that came from the new source of lead gen – cold emailing.

During our cooperation Keeper Solutions was open to the experiments with cold outreach. One of them was a cold emailing campaign followed by adding the targeted contacts on LinkedIn. This trick makes communication more personalised and helps to grab the target’s attention to your email.

open rate

97 %

open rate
response rate

20 %

replied
positive response

5 %

positive replies

Brittany Conrad

Marketing Coordinator

We had a really great experience at RightHello. Their specialists are always responsive and willing to work with us to find the new ways to meet our sales needs, and expand our services with RightHello.