How to make the most of every conference

target

C-level executives of local companies from the finance sector

SoftwareMill, a 30+ people strong Software Development company, struggled with one of the most common problems in building B2B relationships: it’s really hard to meet and have a talk with the right people at conferences and trade shows. A lot of employees were going to conferences and trade shows all over the world, yet most of the times the business value was little.

RightHello team amplified the effect by reaching out to prospective clients who were planning to be there to meet with Softwaremill people. The goal was to make their calendars full of relevant meetings during those 2-3 days. We worked on a couple of IT conferences and business trips in US, Hungary, Republic of South Africa and UK.

response rate

25.11 %

Response rate

15.31 %

Conversion from sent email to a meeting opportunity


On average 20 business meeting during each conference


Adam Warski

Adam Warski

CTO at SoftwareMill

If you are looking for a way to get valuable business meetings anywhere in the world – consider working with RightHello.