Targeting a narrow niche market
CTO’s and CEO’s of companies that develop software for tachographs
Tacho•API is a product dedicated to solve problems of a very small niche of customers. Their target audience are software and hardware companies which create vehicle monitoring solutions. They`ve been around since 2004 so they have a group of happy clients and good understanding of problems that they solve. They are targeting a niche market of few thousands companies.
41 %open rate
24 %response rate
14.36 %Conversion from sent email to opportunity
Dariusz WataCEO at TACHO•API
On a small market such as ours, every lead is a huge value. With RightHello we got high value leads and ROI beyond expectations.