The list of cold email articles
Cold mailing is the practice of organising email outreach to potential customers that fit your target customer profile, but don’t know you yet. The aim of cold mailing is to offer your product/service directly to business professionals that can buy it and use it to solve their problems.
If you need an external look at cold email campaigns you use to reach your target, please contact with our specialists
Are you an entrepreneur, a business freak or a passionate B2B employee? Then, I guess you are aware of the potential cold emails have to generate leads and boost sales. [Ps. If still a greenhorn, check this out 😉 ]
What you might not know, instead, is that there are many other purposes you can achieve with this type of outreach. Indeed, cold emails are a real goldmine if well-structured and effectively managed!
Learning new methods for sales can be tempting. But I’ve always preferred simple things. Like cooking at home instead of going to restaurants. Or using simple principles in sales. Because the best principles never change.Read more
These days if all is good in your company and you’re not worrying about new customers, you’re probably running a unicorn startup. Otherwise it might just be a short moment of silence before another storm of customer issues and growing demands that fuel the fear of competition taking them away. To avoid storms, you might consider organizing a cold email campaign to satisfy your need for new customers.
Your closest network helped jump-start your business, as did mine. For most founders, first customers come from their circle of friends and colleagues. But founders that could never find customers among friends might have been luckier after all.
No matter how great your lead generation process is, a majority of your leads always go to trash. Together with your cash, unfortunately…
An average lead conversion rate varies from 3% to 10%. Meaning – 97% of all the leads – bring no value in the end (but take your money and time to be generated).
But what if I tell you that it’s possible to close 16% of those lost leads from trash with little efforts – by “recycling” them?Read more
While Elon Musk is talking about colonizing Mars, many companies still struggle to spread their business on Earth. No wonder – there are lots of obstacles for doing business internationally. But what if these obstacles are just in your head?…