Codesushi case study
THE CLIENT
Codesushi is a small programming company specializing in mobile projects – Symfony2-based apps and backends for mobile devices.
THE CHALLENGE
Anton Komarov, the CEO at Codesushi, has thus far been the only person responsible for sales at the company. Getting a significant number of quality contracts had always been a challenge for him.
Top European IT companies reached
59.15 %
OPEN RATE
24.89 %
RESPONSE RATE
11.3 %
POSITIVE RESPONSE RATETarget
Countries
- USA
- Europe
Industries
- IT
- programming companies
Recipients
- owners
- management
THE SOLUTION
Most of all, Anton wanted his employees to feel satisfied and fulfilled while working on interesting projects. An email campaign was supposed to help him reach new prospects abroad, increase sales, and at the same time boost the quality of projects.
“As any IT company, we strive for the best projects involving prominent clients. Since I’ve been the only person managing sales, winning a large number of contracts had always been a challenge to us” – says Anton Komarov, the CEO at Codesushi.
THE IMPLEMENTATION
In the process of consultations with our specialists, Anton has carefully picked companies he wanted to reach. A well-designed strategy and a three-month long campaign have generated the expected results.
THE RESULT
We’ve provided Codesushi with sales leads for top European IT companies. The emails we’ve sent have reached nearly 730 potential clients. Close to 25% of the recipients have replied to our messages, and the positive response rate was 11.3%.
“RightHello’s saved me many hours of work that would be spent on research and manual outreach.”