Untitled Kingdom case study

THE CLIENT
Untitled Kingdom is a team of professionals specializing in developing iOS and Android mobile apps, UI/UX design, server development, and IoT. They’ve been developing iOS apps since the introduction of iOS 2 (2008). This is a Poland-based company, however, its main office is currently located in London.
THE CHALLENGE
In order to improve sales in the UK, Untitled Kingdom had to reach startups planning to introduce apps in the near future.
Business meetings with new British clients

55 %
OPEN RATE
39.23 %
RESPONSE RATE
15.01 %
POSITIVE RESPONSE RATETarget
Countries
- UK
- Germany
- Scandinavia
Industries
- startups
- early-stage tech companies
Recipients
- owners
- operational directors
- CTO’s of early-stage startups from UK
THE SOLUTION
The company reached out to us for help. Using cold emails, Untitled Kingdom wanted to arrange meetings in particular cities and on particular dates. Next, they wanted to personally discuss the details with potential clients and close deals.
THE IMPLEMENTATION
Our specialists had to spark up conversations with decision makers at companies in certain cities. Being frequently in touch with our client at this stage was necessary. Thanks to Untitled Kingdom’s and our experts’ involvement, we’ve managed to determine the target and plan the campaign.
THE RESULT
The campaign we’ve launched performed well – we’ve helped our client reach relevant people at British companies. The emails we’ve sent were opened by more than half of the recipients, and a 39% of them provided positive response. Email-based sales conversion went up to 15.01% Since 2014, which was when Untitled Kingdom signed its first contract with us, we’ve jointly run a number of projects already.

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